With some Netflix customers miffed, Walmart, the world's biggest retailer, sees potential in streaming video on its website.
CNN) -- Now you can stream online video the Walmart way.
The mega-retailer on Tuesday announced that it will join stalwarts such as Netflix and Amazon, offering streaming video for sale or rental on its website.
The service will use VUDU, the video-on-demand service that Walmart bought last year.
"This integration allows us to introduce more Walmart.com customers to digital entertainment and give them access to thousands of new release and popular movie titles immediately through VUDU's high-quality streaming service," said Edward Lichty, general manager of VUDU, in a written release.
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